Israeli Start-ups with Women Founders have a Greater Chance of Success: Google Executives

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The Jerusalem Post Women Leaders Summit will take place on March 27 at the Google for Startups Campus in Tel Aviv.

A recent study conducted by Google for Startups and the IVC Research Center indicated that start-ups with female founders have a higher chance of success and survival than those with all-male teams. Having a woman on the founding team strengthens a start-up firm’s survivability rate – the likelihood that the company will continue to operate after several years. Furthermore, companies led by women tend to raise more financing.

Over the last decade, it has been regularly demonstrated that management teams comprised of both men and women raise larger median amounts than teams composed only of men or women.

Despite these figures, just 22% of Israeli start-ups had at least one female founder last year.

Marta Mozes, Marketing Manager at Google for Startups, believes that education may help to address inequalities. “I think that the most important thing is that all of this starts from education from a young age. I think it’s important for women to be exposed to academics, such as STEM, from a young age and to be exposed to other women in positions of power, whether it be the CEO of a multinational or a start-up founder. I think that it’s so important for young girls from the very beginning, because it also influences what they’ll study in university, and, if they’re in Israel, what they’ll do in the army. If we really want to make a big difference and push the needle, it’s best to start from very early on.”

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