Federal funding to ELEVATE and The Firehood to Develop Female Leaders Totals $2.3M


Women investors and business owners have until July 5 to submit their applications for a chance to win a $100,000 reward.

Two eight-week interconnected workshops on investing and entrepreneurship for women have been established by Elevate and The Firehood.

The Women + Entrepreneur Incubator will prepare entrepreneurs to pitch for a $100,000 cash investment award at Elevate Festival, while the Women + Investor Incubator will introduce aspiring women and gender-diverse angel investors to the world of startup financing.

The female business owners will pitch the female investors for the prize at the conclusion of the two programmes.

The Firehood is an angel-stage fund and network devoted to women in technology. “We’re looking for early-stage women and gender-diverse entrepreneurs who are building tech solutions that have the potential to scale globally,” stated co-founder Danielle Graham.

The two programmes are presently accepting applications through July 5.

Three cohorts will run simultaneously from August/September 2023 through April/May 2024 and August/September 2024, with each culminating in the founders’ presentations to angel investors. After the pitch, the angel programme continues to support the deals with due diligence.

The federal government’s WES equitable Women Capital Initiative, which offers funds over two years to develop and build a more equitable venture capital ecosystem for Canadian women, provided the $2.3 million for the two workshops.

As she presented the funds to Elevate and The Firehood, Mary Ng, Minister of Small Business, Export Promotion and International Trade of Canada, said: “The full and equal participation of women in the economy is not just the right thing to do; it’s the smart thing to do.”

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